Gucci, the biggest selling Italian luxury brand in the world, turns 90 years old this year and you’d hardly notice its vintage for all the vibrant energy and sexual decadence emanating from the label. Ever since Guccio Gucci founded the label in 1921 as a fine leather goods company utilising the artisanal craft of his native Florence, the famous interlocking G logo has become renowned for its exquisite craftsmanship and a particularly Sicilian take on glamour.

Ever since Frida Giannini’s arrival at Gucci – first as an accessories designer (where she updated the iconic horsebit hardware and Flora print to widespread acclaim) to succeeding Tom Ford as Creative Director in 2006, Giannini’s work points to an exciting new future for the house... read more

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